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    Smartphone Usage In Hong Kong – Statistics and Trends

    August 11, 2014

    Of all Asian countries, smartphone usage is most widespread in Hong Kong. Stats indicate that 96% of people in Hong Kong use their smartphones to go online every day. For most people, it’s the very
    first thing to grab first thing in the morning, and the thing they simply won’t leave home without. Most people spend more time browsing the internet via their smartphones than via any other internet-enabled devices, as smartphones are so easy to use on the go. People of Hong Kong search for all kinds of information online, including pubs, restaurants, products, product reviews and much more. In the following infographic, “Smartphone Usage In Hong Kong”, we’ve captured some of the most interesting facts on smartphone usage in Hong Kong for your review. We’ve summarized the smartphone usage in Hong Kong based on age, gender, smartphone activities, usage times and durations, and preferences.

    Smartphone Usage in Hong Kong - Statistics and Trends

    Infographic by- GO Globe Web Design Hong Kong company

    To Publish this Image on your Blog or Website . Copy this code


    96% of smartphone users in Hong Kong use their smartphone to go online every day.

    Ownership By Age And Sex

    Male

    Female

    15-19 years old

    92%

    82%

    20-29 years old

    97%

    93%

    30-39 years old

    94%

    87%

    40-49 years old

    79%

    66%

    50-54 years old

    54%

    36%

    Common Places Where Smartphones Are Used

    Home

    95%

    On-the-go (for example, while commuting, walking)

    87%

    Work

    87%

    Public transport

    89%

    In a store

    77%

    Restaurant

    87%

    Café or coffee shop

    75%

    Doctor’soffice

    49%

    Airport

    63%

    At a social gathering/function/event

    63%

    School

    52%

    Elsewhere

    2%

    Major Smartphone Usage Activities By Hong Kong Smartphone Users

    Smartphone Activities

    %Age

    Internet browsing

    84%

    Sending and receiving emails

    80%

    Taking pictures or video

    84%

    Using applications

    72%

    Using search engines for random searches

    69%

    Listening to music

    74%

    Playing games

    79%

    Accessing social networks

    78%

    Using search engines for product searches

    66%

    Watching videos on video sharing websites such as YouTube

    68%

    Downloading or purchasing ringtones, wallpaper, applications or other content

    63%

    Reading news on newspaper or magazine portals

    71%

    Looking up directions or using maps

    76%

    Searching for restaurants or pubs/bars

    66%

    Doing online banking or other finance-related activities

    51%

    Purchasing a product or service

    45%

    Searching for travel or holiday-related information

    56%

    Tethering smartphone to a computer

    52%

    Using coupons via smartphones for online shopping

    46%

    Searching for apartments or houses for rent or purchase

    36%

    Reviewing websites, blogs or message boards

    70%

    Searching for jobs and contracts

    40%

    Watching full episodes of TV shows and programs online

    55%

    Looked up directions or used a map

    76%

    Other activities

    1%

    Smartphone Apps

    Most popular apps on different Operational Systems

    Category

    Android

    iOS

    Entertainment

    56.4%

    32.9%

    Video

    28.1%

    25.3%

    Life

    5.1%

    39.5%

    Others

    4.1%

    2.3%

    The number of apps people have on their smartphones on average

     

    Installed Apps

    Paid Apps

    Active Apps

    1 – 2 apps

    3%

    17%

    7%

    3 – 4 apps

    2%

    5%

    10%

    5 – 6 apps

    5%

    7%

    22%

    7 – 8 apps

    2%

    2%

    7%

    9 – 10 apps

    12%

    6%

    22%

    11 – 15 apps

    7%

    3%

    9%

    16 – 20 apps

    17%

    5%

    10%

    21 – 50 apps

    32%

    6%

    9%

    51 apps or more

    21%

    4%

    1%

    Using Smartphones To search for Information

    The frequency at which people search for information using search engines such as Google, Yahoo!, Bing and others.

    Frequency

    %age

    Multiple times per day

    50%

    Once a day

    12%

    Few times a week

    25%

    Once a week

    6%

    Few times a month

    4%

    Less than once a month

    2%

    Most Popular Searches

    Restaurants, pubs and bars

    66%

    Travel information

    56%

    Job opportunities

    40%

    Housing information

    36%

    Location-based Services

    What location-based services do people use via their smartphones

    Visiting businesses

    43%

    Connecting with businesses

    46%

    Making purchases

    49%

    Telling others about purchases made

    24%

    Not taking any action after looking up local information

    14%

    How Competitive Are Smartphones?

    22% would rather give up their TVs than smartphones

    17% would rather give up their desktop PCs or tablets than their smartphones

    77% do not  leave the house without their smartphones

    51% do not mind receiving advertisements on their smartphone if they contain freebies or rewards for subscribing

    66% use the Internet on their smartphones to get information when they are not in front of a computer, laptop or other internet-enabled devices

    For 56% smartphones provide the answer to their questions quickly when they need immediate answers

    For 72% smartphones are a great way to pass away some time while waiting for something

    45% use smartphones because they don’t want to miss out on anything when they are on the go (messages, emails, updates from others etc.)

    64% feel that they should have internet on their mobiles as a kind of accessory

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